9-Month Online Digital Marketing Course
Adds the technical half of the job: audits, Core Web Vitals, structured data, migrations, link building and ecommerce SEO. This is the point where you stop following checklists and start deciding what a site needs.
Who this length is for
You want the technical depth that separates an executive from someone who can own a site outright.
By the end you can audit a site of any size, prioritise the fixes by revenue rather than by tool score, and build authority to a site deliberately.
What you cover
Months 1-3: foundation and on-page SEO
- How search actually works: crawling, indexing, ranking, and why a page fails at each stage
- Keyword research with real volume data, not guesswork, and how to read difficulty honestly
- On-page SEO: titles, meta descriptions, headings, internal linking, image optimisation
- Google Search Console and Analytics 4 set up on a live site, reading the reports that matter
- Google Business Profile and local SEO for an Indian business
- Writing for search and for readers at the same time
Months 4-6: paid ads and social
- Google Ads from account structure to conversion tracking, with a real budget
- Search, Performance Max and remarketing campaigns, and when each is the wrong choice
- Meta Ads: audiences, creative testing, and what a realistic cost per lead looks like
- Landing pages that convert, and how to test one without a developer
- Social media strategy and content calendars for a service business
- Reporting to a client: what to show, what to leave out, and how to explain a bad month
Months 7-9: technical SEO and authority
- Technical audits: crawl budget, indexation, Core Web Vitals, structured data
- Fixing what an audit finds, in priority order, on a real site
- Link building that survives: digital PR, guest posting, local citations
- Ecommerce SEO: product pages, faceted navigation, feed basics
- Migrations and redirects without losing rankings
- AI answer engines: how content gets cited by ChatGPT, Perplexity and AI Overviews
Why we run a working agency alongside the course
Doon Digital is an agency first. The sites you practise on are live, the ad budgets are real, and the reports you write are the ones a client reads. That is the only reason the syllabus stays current: when Google changes something, it breaks our own work before it reaches the classroom.
It also means we will tell you when a tactic has stopped working. Our free SEO site lists exist because we checked 6,375 submission sites and found 44 percent of them dead. That is the standard of honesty the teaching runs on.
9-month course: your questions answered
Not sure which length fits?
Tell us where you are starting from and what you want to be doing in a year. If a shorter course is the right answer, we will say so.